When I discover a video I like on YouTube, I usually want to know who’s behind it. Often I’ll click on the Channel name to see what else they have in their video library. This takes me to their YouTube Channel page, where I’ll see its channel art — the horizontal banner displayed across the top of the user’s YouTube channel. Ideally, this is well thought out and consistent with good design and clean branding.
A YouTube channel banner will be shown in different dimensions depending on the device where it is being viewed. For example, a banner might have different dimensions when viewed on a TV, desktop, or mobile device.
Google recommends these YouTube banner dimensions:
Recommended: 2560 x 1440 px
Minimum for upload: 2048 x 1152 px
Minimum “safe area” where text and logos are ensured not to be cut off: 1546 x 423 px
Maximum width: 2560 x 423 px
File size: 4MB or smaller
This can help you visualize how it will display depending on where it’s viewed:
So what makes a great banner? What do you put in it to make sure your channel looks unified, and your YouTube channel page overall is clean and professional?
Here are 3 examples of YouTube Channel Art banners with different types of content and audiences to give you ideas: